MailChimp has been one of the fastest growing email marketing providers for years now. They’ve built an huge base of customers ranging from tiny personal accounts to some of the most prestigious enterprise brands in the world.
In 2019, they added a ton of functionality, including postcards & remarketing as they grow their positioning into a marketing platform. And as part of their growth, they’ve introduced a free website builder.
I’ve been using Mailchimp for years, and was super curious when they announced the beta version of their website builder (FYI, beta just means it’s their first, trial run version. They’re looking for feedback from users to improve the product).
So I gave Mailchimp’s beta builder a try for a full Mailchimp Website Builder review. But before I get into the pros and cons of my review, let’s dive into an overview about tools to build a website.
There are so many considerations to take into account when choosing a website builder — and really, there are a thousand ways to get what you want in the end in terms of functionality, convenience, pricing, etc. The thing to remember is: whether you’re building a simple personal website or running a business, the way you build your site has a lot of consequences.
In the long-term, it affects your versatility, functionality, and, of course, your brand. In the short-term, it can certainly add/take away a lot of headaches. That said, just like choosing a physical house or office, there is no such thing as an absolute “best” or “top” choice. There’s only the right choice relative to your goals, experience, and circumstances.[Read more…] about Mailchimp Website Builder: Pros, Cons, and Alternatives