Squarespace is one of the best known brands in the website building space. They do a ton of advertising with everything from podcasts to the Super Bowl, and have a beautiful product with a long trusted history. I recently had a project that was a fit for a bundled website builder software. I gave Squarespace a try, along with several others. Here’s my 5 pros, 5 cons and full Squarespace review.
Editor’s Note – This Squarespace review was originally published in June 2015. It’s been throughly revised for August 2017. Enjoy!
But first, a bit of an overview. There’s a lot of considerations that go into an choosing a website builder. There’s also a ton of options, tons of pricing – and really a thousand ways to get what you want in the end (aka someone to type in a website address and see your information in their browser). Whether you are building a simple personal website or running a business, the way you build your site has a lot of consequences.
In the long-term, it affects your versatility, functionality, and, of course, your brand. In the short term it can certainly add/take away a lot of headaches. That said, just like choosing a physical house or office, there is no such thing as an absolute “best” or “top” choice. There’s only a such thing as the right choice relative to your goals, experience, and circumstances.
What Is Squarespace?
On the wide spectrum of website building solutions, Squarespace lives on the end that is all-inclusive and provides everything you need to get started and grow your website. It’s in contrast to solutions where you buy, install, and manage all the “pieces” of your website separately.
Using Squarespace is sort of like leasing and customizing an apartment in a really classy development instead buying and owning your own house. You’re still in control of decor, cleaning, and everything living-wise – but you leave the construction, plumbing, security, and infrastructure to the property owner. That point is key because there’s usually a direct tradeoff between convenience and control.
Everything may fit together just right with a website builder like Squarespace, but that may or may not be what you’re looking for.
Compared to their direct competition, they try to allow for more customization and code access. Squarespace tries to appeal to the non-developer customer AND the developer community it’s a tough pitch to sell – but they try it.
Those options as a group compete with options like self-hosted WordPress (which provides the free software to build a website that you own & control – see my WordPress setup guide here) all the way to options like typing actual HTML code into a text file. Make sense? Awesome, let’s dive in to the Squarespace review.[Continue Reading]