So you’ve got some marketing skills, and you’re wondering how to start a digital marketing agency.
But there’s just one problem…
How do you start a digital marketing agency with no experience?
There have never been more opportunities to strike off on your own in the digital marketing space than there today. But how do you actually do it? Where do you start, and how do you scale?
The secret to starting a digital marketing agency with no experience is to have an actual strategy, grow organically as you learn, and deliberately build word of mouth with a specific type of client. It’s about taking aim vs. shooting randomly and hoping something lands.
There’s also a major misconception that starting a digital marketing agency has to mean a HUGE process that requires building a massive company and doing “all the things” and taking all the clients.
In reality, a digital marketing agency can be just…you. It’s not about the pricey software or offices or employees. It’s about determining who you help, how you help them, and then actually doing the work.
The business model of an agency is fairly straightforward. Sure, you can tinker around the edges about whether to bill by hour, by week, by task, or by project. But at its core, you are providing specialized knowledge for a fee. An agency of one and an agency of 10,000 work in basically the same way.
With that concept in mind, here’s how to start a digital marketing agency with no experience.[Read more…] about How to Start a Digital Marketing Agency with No Experience