AdWords is Google’s advertising service.
That’s short and sweet – but even though everyone with an internet connection has seen Google AdWords – not many quite understand it the way we understand a TV ad or a billboard.
But… AdWords is extremely profitable for Google, advertisers, and searchers because it’s a bit different from normal advertising. Here’s why it’s just so good. [Read more…] about What Is AdWords? And 4 Ways AdWords Is Different