Hello, hello! Here are this week’s useful reads…
8 Reasons Podcast AdsShould Be In Your 2018 Marketing Plan
Well-argued post with getting started tips. Read it here…
Takeaway: Podcasts have amazing reach. They are also cheap. They are not as easy as Google AdWords, but those obstacles present an opportunity for anyone looking to experiment.
What’s the Deal with Quora Ads? How-To + Case Study
Solid post on an unknown platform. Read it here…
Takeaway: Quora is still going strong, and has a valuable audience with better intent options than LinkedIn.
The Definitive Guide To SEO In 2018
Long, but solid post from Brian Dean. Read it here…
Takeaway: Nothing ground-breaking will happen in SEO in 2018 *but* – tested strategies that are working right now…and will work even better in 2018. Be sure to understand them.
Google Index Coverage Report
Very advanced SEO post from AJ Kohn. Read it here…
Takeaway: If you work in SEO with a decently large site – stop, and take 15 minutes to read this. Everyone else – but on the lookout for a new Google Search Console soon.
This Week’s Sponsor
ThemeForest is the largest premium marketplace for design themes, templates and more. They focus on WordPress, but also have options for Shopify, Magento and more. If you are looking for a way to affordably freshen up your design, check out ThemeForest here…
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