Hello, hello! Here are this week’s useful reads…
Digital Marketing Silver Bullets Do Not Exist
My kind of post. So true. Read it here…
Takeaway: There is no such thing as a single action to solve all your business problems. However, there *are* regular, incremental improvements over time that can exceed a one-off improvement.
6 Actionable Web Scraping Hacks for White Hat Marketers
My kind of post as well. Read it here…
Takeaway: If you can learn a few technical tactics, you can 10x your effectiveness as a marketer.
When and Why Links Don’t Work
Title says it all. Read it here…
Takeaway: It’s not enough to just “get links” – you need to know why you need them and what problems you might encounter.
7 Tactical Ways Every Business Can Use Local Marketing to Sell More
Solid listicle. Read it here…
- Rethink your values
- Optimize your site with the right keywords
- Engage with the locals on social
- Get local testimonials
- Localize your ads
- Sponsor a local event
- Target local publications
This Week’s Sponsor
RescueTime is productivity and time management software that auto-magically tracks, measures and categorizes your work so that you can manage your time more effectively.
RescueTime has been a mainstay of my work life for years. What gets measured gets managed – and nothing is more important than managing your time. RescueTime is a true investment in yourself. Check out RescueTime Pro here.