You can see YouTube tags in the <meta name=”keywords” content=”[keywords]”> field within the view-source code for any video.
Whether you are researching YouTube for your own content or you are trying to optimize your own YouTube videos – competitor tags can provide a ton of insight. It’s like free keyword research.
On any given video, you can right-click on the page and choose to “View Source”
Once you have the page source open, just CTRL-F for the “keywords” meta tag – and get the tags that the author used.
That’s simple enough.
But what if you want to research dozens if not hundreds or thousands of YouTube videos?
That’s where web scraping comes in.
The good news is that since those tags are consistently within the meta keywords field, you can easily scrape them with off the shelf scraping software like Screaming Frog.
I wrote a detailed post on how to scrape & export YouTube for information here.
